Market Research Project. 10-6 Cost Accounting

General Objective:  Exploring how to use different market research tools.
Performance indicators:  

• Student describes different kinds of market research tools.

• Student describes how to implement market research tools effectively.

Instructions

A. Open the online article ‘What is Market research?’
    CLICK HERE 

B. Read it. Then answer the questions below. Save your answers on a Microsoft Word document.  Save it as ‘CA 10-6 Name’ (For example: CA  10-6 Luis Molina)  Send it to ctpss.english@gmail.com

1. What is market research?
2. Look at additional resources and briefly define these concepts:  Target market, consumers, competitors. Include the source of your information (link)
3. Why do businesses carry out market research? Mention the seven reasons.
4. Define the two types of market research data.
5. Define qualitative and quantitative information
6. Mention one advantage and one disadvantage of primary research.
7. What is a customer survey? How can it be conducted?
8. What advantages do in-deep interviews have over customer surveys for getting market research data? What might be a disadvantage  that in-deep interviews have in comparison to customer surveys for getting market research data?
9. What is a focus group? How can it be conducted?  Mention one advantage and one disadvantage of this market research tool.
10. Define observation.  Mention one advantage and one disadvantage of this market research tool.

C. Open a free account on Piktochart. Make sure you easily remember your password and username (keep it safe and handy) so you will be able to use the application anywhere and anytime.

OPEN THE ACCOUNT HERE

D. Get familiar with the app.  Watch this tutorial:

E. Check some basic information about making infographics.  Watch this video:

F.  Look for the infographic templates. Choose one.  Make your infographic about Market Research Data.  Describe types and sources. 

Save your infographic on your account in Piktochart as “name 10-6 CA” 

(For example: luis molina 10-6 CA). 

Make it public.  Share the link of your work with your teacher. 

Send it to ctpss.english@gmail.com  

Use this email subject:  “CA Project name” (For example: CA Project luis molina).

Assertive Communication Project - English oriented to business and customer service executive. Tenth Graders

1. Explore these two options for learning about assertive communication.  

They are two video online courses available at Udemy.com

Watch the introductory and free sample videos for each one.  

Take a look at what you will learn with each one and their table of contents.

Course One:  Assertive Communication Skills Masterclass

Introduction

Free Sample Video

 

Course two: The Complete Communication Skills Master Class for Life

Introduction

Free Sample Video

2. Which course would you like to take?  Why? 

Which specific contents would you like to work with?

Write a short paragraph (on a piece of paper) explaining with three reasons why you prefer one course over the other. In addition, mention at least five contents that you find interesting in your course preference.  

Phone Communication Project: 12-6

Instructions. 

1. Read and analyze the information given about phone communication in the article ’10 Ways to Sound Better on the Phone’

OPEN THEWEBSITE HERE

2. Make a summary of the content. Make sure you identify only the main ideas for each suggestion.  Summarize and restate the article content having only 20 – 30% of the original size. 

Use Microsoft Word, save your summary as “Project name 12-6” (For example: Project Luis Molina 12-6).  Send it to ctpss.english@gmail.com  

Use this email subject:  12-6 Name (12-6 Luis Molina) 

3. Open a free account on Piktochart. Make sure you easily remember your password and username (keep it safe and handy) so you will be able to use the application anywhere and anytime.

CLICK HERE TO SIGN UP

4. Get familiar with the app.  Watch this tutorial:

5. Check some basic information about making infographics.  Watch this video:

6. Look for the infographics templates.  Choose one.  Use your summary and make an inforgraphic about the topic.  Save it as "Project 12-6 names" (For example:  Project 12-6 Luis Molina).  Remember to save your work as 'public'.

7.  Share the link of your work  with your teacher. Send it via WhatsApp - private message or via Email (ctpss.english@gmail.com)                                                                                                                                                                                                                                                                                                                   

Company Departments Project II

1. Watch the video tutorial about using Screenpal! (Formely Screencast-o-Matic)

2. Open a free account.  

CLICK HERE 

3. Use the infographic you made for your company department and  make a presentation using ScreenPal! The presentation must take 2 minutes at least.  To start working, test the Free Screen Recorder on your computer.  Check the following video:

Ask your teacher for assistance if you have any difficulty

4. Save your presentation on your ScreenPal! account as "Project Work name last name  class" (For example: Project Work Luis Molina 10-8) Send the link of your work to ctpss.english@gmail.com Use this email subject: "class date name last name" (For example: 10-8 May 11, luis molina).

Company Departments Project

 1. Open a free account on Piktochart. Make sure you easily remember your password and username (keep it safe and handy) so you will be able to use the application anywhere and anytime.

CLICK HERE TO SIGN UP

2. Get familiar with the app.  Watch this tutorial:

3. Check some basic information about making infographics.  Watch this video:

4. Look for the infographics templates.  Choose one and make a digital work about your company department, Save it as "OA 10-6 names" (For example: 10-6 Luis Molina) 

Make sure you include information taken from three different  websites. Also choose carefully the font color and size. Remeber: The idea is to make the content of your work easy to read.

5.  Share the link of your work  with your teacher. Send it via WhatsApp - private message or via Email (ctpss.english@gmail.com)